Tiger Lily Clients in the News

Our Clients are Making Headlines

From supporting a Television Academy Emmy Award winning, half-billion dollar global leader in video production, to providing crisis communications and media relations to the Ottawa Board of Trade and Invest Ottawa during the COVID-19 pandemic, Tiger Lily Marketing has been involved in bringing these and other initiatives and announcements into the media spotlight.

Ottawa Business Collaboration Is a Game Changer for Immersive Networking Experiences

For Immediate Release: Tiger Lily Marketing and eSAX Virtual Events are pleased to announce a partnership agreement that will expand the already thriving eSAX events platform as users continue to embrace immersive virtual conferences. COVID-19 continues to restrict travel, and on-line engagement reduces both travel costs and environmental impact of large corporate events.

eSAX Virtual Events provides real-time, face-to-face networking opportunities that leaves participants feeling like they really were “in the room.” With many high-profile virtual events under its fedora (its signature logo), this virtual event company has garnered rave reviews.

Says eSAX Founder and CEO Jarrod Goldsmith, “As people accept that virtual events will continue to be a part of our lives long after COVID-19, our platform is on the cutting-edge of technology and offers a more humane and immersive experience than anything currently on the market.”

Says Tiger Lily Marketing CEO Kimothy Walker, “With ‘tele-meeting’ platforms, loud people dominate, quiet people can’t get a word in, while others ask themselves why they attended in the first place. With the eSAX Virtual Event platform, one can easily see, locate, interact with, and connect with anyone at any time. The visual display is compelling and engaging, making for an overall better networking experience.”

For many business owners, the COVID-19 pandemic has been challenging. As an event planner and musician, Goldsmith realized his two businesses would face extreme difficulties if he did not adopt and adapt to a virtual business model. By combining and channelling his organizational and performance-based background and skills, he began hosting virtual events for others.

“Partnering with Tiger Lily Marketing is the perfect solution to expand in every way, and we are pleased to collaborate and show Ottawa is thriving as a technology-led innovator,” says Goldsmith.

“At TLM we connect our clients and help facilitate communication. What a remarkable collaboration this is for us. What Jarrod has built with his business is truly outstanding and it speaks to everything Tiger Lily Marketing is,” says Walker. “It puts people together to build great things. That’s why we collaborate with savvy businesses like eSAX Virtual Events.”

About Jarrod Goldsmith:
Known for his signature fedora, and founder of eSAX Virtual Events, Jarrod Goldsmith is a Canadian community builder, avid networker, archaeologist, YouTuber, podcaster, and professional musician who also founded Sax Appeal. eSAX Virtual Events are hosted by a personable virtual event professional that makes them unique, memorable and inclusive—a tip of the hat to Goldsmith’s keen eye for perfection.

About Kimothy Walker:
After 25 years in front of a TV camera, Kimothy Walker launched Tiger Lily Marketing, originally under another name but rebranded in 2019 as a tribute to her late father whose nickname for her was “Tiger Lily.” Walker equates tiger lilies with resilience and strength—which extends to entrepreneurship—because the flowers can grow in Canadian ditches despite being buried under road salt. Comprising a team of marketing, communications and media professionals, Tiger Lily Marketing is also inspired by Walker’s mentorship under the late Max Keeping, who valued teamwork and surrounded himself with the very best in the industry.

Ross Video Wins Two Best Ottawa Business Awards

The Best Ottawa Business awards (BOBs) is an annual award ceremony that celebrates Ottawa’s history of innovative, ethical, and profitable businesses, and recognizes its entrepreneurial spirit. The 2021 event, held virtually yesterday evening and organized by the Ottawa Board of Trade and Ottawa Business Journal, saw Ross honored with a remarkable two awards, one for ‘Best Performance in Customer Experience’ and the second for ‘Kanata North – Company of the Year’. View media release on client website

Ross Video Wins Green Manufacturing Award

At a pivotal point in the expansion of Ross Video’s manufacturing facility that employs almost 275 people, the company is being honored with the 2021 Green Award of Excellence from the Municipality of South Dundas. The award recognizes a dedication to the environment and was presented to CEO David Ross yesterday, Monday, November 15th. View media release on client website

#BuyLocalOttawa Campaign Launched During Critical Shopping and Social Season

The Ottawa Board of Trade (OBoT)—together with key local partners including the City of Ottawa, Ottawa Tourism, Invest Ottawa, the Ottawa Coalition of BIAs and RGA (Regroupement des gen d’affaires de la Capitale)—is reminding shoppers that their dollars can save their neighbours who own local businesses and have been fighting for 20+ months simply to survive. Many have not. View media release on client website

New Partner for Global Technology Centre in Canada’s Largest Tech Park

Ross Video is very pleased to be announced as the latest partner in Hub350, a new state-of-the-art global technology centre in Canada’s largest tech park, opening at the end of October 2021. The Hub350 facility is being run by the Kanata North Business Association (KNBA) and will act as a focal point for more than 540 Canadian and international high-tech businesses. View media release on client website

Invest Ottawa Spearheads Bid to Help Main Street Businesses Go Digital

Invest Ottawa is set to launch a new multimillion-dollar program aimed at helping brick-and-mortar retailers and other businesses set up digital storefronts as a way to generate new revenue in the face of the COVID-19 crisis. Part of a $57-million initiative funded by FedDev Ontario and the provincial government, the program is expected to help more than 4,000 businesses across eastern Ontario set up e-commerce sites and use digital technology in a bid to broaden their customer bases and access new markets. View media release on client website

Canadian Hospice Palliative Care Association – Canadian Compassionate Company Designation Announced

Ross Video is an Ottawa-based technology company with fifteen global office locations and an employee headcount fast approaching one thousand. A leading provider of solutions and services to the live production industry, Ross also prides itself on being a leading employer in Ontario and is therefore pleased to announce its official designation as a Canadian Compassionate Company (CCC) from the Canadian Hospice Palliative Care Association (CHPCA). The CHPCA is Canada’s national voice for hospice palliative care. View media release on client website

Invest Ottawa Launches Digital Main Street (DMS) to Help Struggling Businesses

COVID-19 has left many in Ottawa’s hospitality industry hanging on by a thread.Invest Ottawa, a non-profit organization worth millions, wants to help. It has launched a new program called Digital Main Street (DMS) to give struggling businesses the chance to boost their online sales and attract new customers. The program allows businesses to access their own mini digital marketing agency, with professional support. View media release on client website

By choosing Tiger Lily Marketing, our clients benefit from executive-level media and marketing expertise that is diversified, agile and completely scalable.

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Tiger Lily Marketing admin@tigerlilymarketing.com 613.859.3753